Overview
Sales and Marketing Director Jobs in Clear Lake, IA at Better Living Management Services
POSTCARDMANIA – CLEARWATER, FL
Rapidly Growing Company – Looking for PPC / Paid Search Analyst
YOUR MISSION
The PPC / Paid Search Analyst is responsible for creating and managing Pay Per Click media strategies for clients. The PPC Analyst can quickly understand and support initiatives that will contribute to the goals and success of client campaigns.
Responsibilities
· Manage daily PPC accounts on Google and other platforms for various clients.
· Monitor and adjust keyword bids, budgets, impression share, quality score, and other key metrics.
· Maintain and update keyword lists.
· Provide creative copy suggestions for ads.
· Manage Display Network placements on Google Ads and other platforms.
· Recommend and implement strategies for keywords, campaign structure, targeting, and display networks to align with client goals.
· Create and launch new paid search campaigns, ad groups, and marketing initiatives.
· Generate monthly client reports on key metrics, goals, and revenue.
· Stay updated on PPC industry trends and search engine developments.
· Monitor and analyze web analytics, highlighting key insights aligned with client goals.
· Track search performance across major search channels.
· Collaborate with team members to achieve client objectives.
Required Skills & Qualifications
· Experience in SEM and PPC.
· Proficient in MS Excel, PowerPoint, and Word.
· Skilled in website analysis using Google Analytics and other reporting tools.
· Experience with paid ad platforms (Google Ads, Facebook, Microsoft Ads, LinkedIn).
· Google Ads/Microsoft Ads certifications are a plus.
· Ideally some basic HTML knowledge
· Ability to organize and see projects through to completion
· Ability to type 40 wpm minimum
Professional Competencies
· Passion for search and internet marketing.
· Creative problem-solving skills.
· Strong attention to detail and multitasking ability.
· Clear and effective communication.
· Ability to stay on top of projects despite high volume periods
· Quick learner with the ability to adapt to new industries and business types.
· High integrity, autonomy, and self-motivation.
· Strong analytical, organizational, project management, and time management skills.
Schedule
· This a full-time in-office position, Monday – Friday from 9-6pm
Compensation
· Commensurate with Experience
OTHER BENEFITS & PERKS
· Medical, dental and vision insurance
· 401K
· Short- and Long-Term Disability
· Paid Vacation time that increases with longevity
· 6 paid holidays (NY Day, Memorial Day, 4th of July, Labor Day, Thanksgiving and Christmas)
· Amazinggg company culture that provides a relaxed yet super productive and challenging work environment
ABOUT OUR COMPANY
For the last 12 years we have been voted as one of Tampa Bay’s Top 100 Workplaces. We are a marketing company that services small to medium sized businesses. Everything we offer is turn-key but also customized at the same time. Our services include postcard and/or letter direct mail campaigns from idea to mailbox. We help businesses all over the country to expand through the use of a combination of marketing techniques including website development, email marketing, google marketing and more. It is our mission to empower entrepreneurs with the affordable, turn-key marketing tools they need to have the business they always dreamed of – one that is prospering and growing.
DRUG & NICOTINE FREE WORKPLACE
This company is a Florida Drug Free Workplace and nicotine-free workplace. The company requires all employees to complete a pre-employment 6 panel drug screen and nicotine screen; employment status will be dependent on ability to pass this screening on a pass/fail basis.
OPEN HOUSE
You can use the opportunity to tour our facility and get an idea of what it is like to work for PostcardMania before applying: http://www.postcardmania.com/openhouse
Job Type: Full-time
Expected hours: 40 per week
Benefits:
401(k)
Dental insurance
Health insurance
Life insurance
Paid time off
Vision insurance
Schedule:
Monday to Friday
Work Location: In person
Title: Sales and Marketing Director
Company: Better Living Management Services
Location: Clear Lake, IA
