Overview
Sales, Digital Marketing, Social Media Marketing Jobs in New York, New York, USA at Sbhonline
Location: New York
As we expand into live shopping, we’re seeking a dynamicTik Tok Live Shopping Specialist to spearhead our live shopping strategy and execution. This is an exciting opportunity to help shape the future of PV’s direct-to-consumer (DTC) experience, leveraging one of the most engaging platforms for modern retail.
The ideal candidate will have hands-on experience with Tik Tok live shopping, a deep understanding of the platform’s algorithms and audience, and a creative edge for producing engaging content that drives sales.
Key **
Develop and implement a comprehensive Tik Tok live shopping strategy tailored to brand identity and target audience.
Identify trends and best practices to optimize live shopping sessions for maximum engagement and conversion.
Plan, schedule, and host regular Tik Tok live shopping events, showcasing products with compelling storytelling and demonstrations.
Collaborate with the creative team to design visually appealing backdrops, setups, and content for live streams.
Respond to audience questions and comments in real-time, creating a seamless and interactive shopping experience.
Work with PV’s marketing team to create promotional materials and campaigns to drive attendance to live shopping sessions.
Coordinate with UGC creators and influencers to integrate live shopping into broader content strategies.
Monitor performance metrics, including views, engagement, conversion rates, and revenue.
Use analytics to refine future live shopping sessions and campaigns, ensuring continued growth and success.
Collaborate with product, marketing, and fulfillment teams to ensure a consistent and impactful customer experience.
Maintain alignment with PV’s overall brand and business goals.
Proven experience managing Tik Tok live shopping events or similar live shopping platforms.
Strong understanding of Tik Tok’s algorithms, audience behavior, and content trends.
Exceptional communication and presentation skills with the ability to engage and influence audiences.
Creative mindset with an eye for detail and a passion for storytelling.
Ability to analyze data and make informed decisions to optimize live shopping strategies.
Experience in fashion or e-commerce is a plus.
What We **
*
Competitive salary with performance-based incentives.
Opportunity to work with a bold, trendsetting brand in the fashion industry.
Collaborative and creative work environment.
Growth opportunities in a rapidly evolving digital commerce space.
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Title: Sales, Digital Marketing, Social Media Marketing
Company: Sbhonline
Location: New York, New York, USA
Category: Marketing / Advertising / PR
