Overview

Salesforce Marketing cloud Jobs in Bangalore, Karnataka, India at LTI – Larsen & Toubro Infotech

BA JD

Key Responsibilities

:

5 years experience with salesforce Marketing Cloud

End to End Digital marketing campaign execution on B2C and B2B channel

Landing Pages Microsites creation for Customer lead tracking and details capture

Query and Filter Activity to perform segmentation in campaign journey

Email studio Automation Studio Contact Builder Journey Builder Engagement Studio to build 11 personalized campaign journeys

Build relational data models

Build complex email automations

Send emails via Email application sending methods

Integration of Salesforce Marketing cloud with Salesforce

Prospect Lists One to One emails creation

Integration of Social Networking platform with salesforce marketing cloud

Performing email sends with trigger send manual send

AB testing to weight emails delivery success

Reporting and dashboard for Campaign analysis

Web Services and API

Desired Skills Proficiency in other marketing tools like Eloqua Market is an added advantage

Pardot Social studio Forces and Radian 6 would be added advantage

Excellent

communication skills

written verbal and visual

Salesforce Sales Service or Community Cloud experience added advantage.

Title: Salesforce Marketing cloud

Company: LTI – Larsen & Toubro Infotech

Location: Bangalore, Karnataka, India

Category: IT/Tech, Marketing / Advertising / PR

 

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