Overview
Senior Advertising Campaign Manager Jobs in London, England, UK at Vivino, Inc.
Position:  Senior Advertising Campaign Manager    ·
About the job
By harnessing the power of technology and social behaviour, we have created a personalization-powered, community-driven e-commerce platform with almost 70 million community members. Now is the time to maximise the performance of our display advertising campaigns to drive customer success and advertising yield.
Influence the success of delivering impact in Direct and Programmatic Ad Revenue.
As the Senior Advertising Campaign Manager, you will be pivotal in planning, implementing, and optimising advertising campaigns that support Vivino’s 1P Merchant and Winery initiatives. You will also contribute strategically to advertising yield and performance, collaborate with internal and external stakeholders, and mentor team members to achieve shared goals. This is a fantastic opportunity to make a meaningful impact in afast-paced, wine-loving environment.
Furthermore, here are some of the primary responsibilities we have identified for this position:
1P Campaign Management & Execution
Plan, forecast, implement, and optimise Vivino’s 1P Merchant and Winery campaigns across display, paid social, and email marketing channels, ensuring efficient trafficking and smooth ad delivery while troubleshooting creative and technical issues.
YieldOptimization& Programmatic Advertising
Collaborate with the third-party sales house to optimise programmatic yield and revenue, analyse performance data for strategic improvements, and manage inventory effectively to balance fill rates and CPMs.
Display Advertising Mentoring
Provide training and guidance on display advertising and ad tech, support campaign monitoring processes, and suggest optimisation and upsell strategies to enhance campaign success.
Strategic & Industry Focus
Stay informed on trends in programmatic advertising, ad tech, and emerging channels, contribute to advertising strategies, explore new markets and formats, and build strong relationships within the programmatic ecosystem.
Proactive, organised, and a passion for supporting
To have an impact in this role, you will be proactive, organised, and passionate about supporting, sourcing, and sharing knowledge with your team. Your initial focus will include forecasting,inventory management, and immersing yourself in our evolving Google Advertising stack.
You excel at evaluating complex problems, breaking them into manageable components, and crafting data-driven solutions. Your investigative mindset allows you to uncover insights and address challenges withprecisionand creativity. You are a natural team player who thrives on supporting and fosteringcollaborationand ensuring your colleagues succeed. Highly driven andresults-oriented, you are relentless in driving success, always seeking opportunities to improve performance and deliver meaningful outcomes.
If this sounds like you, and the experience levels below all seem like a good fit, we look forward to hearing from you!
Campaign & Yield Management:
Hands-on experiencemanaging campaigns from planning to reporting, with the ability to monitor overall inventory levels to identify opportunities and mitigate risks.
Technical Proficiency:
Expertise with ad-serving platforms (especially Google Ad Manager), programmatic tools and techniques (DSPs, SSPs, Prebid.js), and data analytics. Familiarity with GDPR TCF 2.2 and Consent Management is an advantage.
Problem-Solving Aptitude:
Strong troubleshooting skills…
Title: Senior Advertising Campaign Manager
Company: Vivino, Inc.
Location: London, England, UK
Category: Marketing / Advertising / PR, IT/Tech
