Overview
Senior Amazon Marketplace Specialist Jobs in Bangalore, Karnataka, India at Viral Internet Brands
Senior Amazon Marketplace Specialist – EU Market
Location:
Bangalore, India
Type:
Full-time
About Us
Viral Internet Brands is a dedicated support office exclusively serving the e-commerce brands of our parent company in France. Based in the vibrant
tech hub
of Bangalore, India, we are the operational backbone for performance marketing, growth strategies, and marketplace
optimization
. Our mission is to collaborate with the French head office to deliver
innovative
, data-driven solutions that make our brands thrive and achieve viral success in global markets.
At Viral Internet Brands, our team includes specialists in SEO, Paid Social, Paid Search, Amazon
optimization
, content strategy, and data analytics. Join us to work with global brands and drive exceptional results!
About the Role
We are seeking a Senior Amazon Marketplace Specialist to lead our efforts in maximizing sales, visibility, and ROI on Amazon. In this role, you will own the end-to-end strategy for our e-commerce brands on Amazon, utilizing advanced tools and techniques to optimize product listings, drive Sponsored Ads performance, and execute full-funnel sales strategies. This is a senior-level role for a data-driven professional who thrives on creating measurable growth.
Key Responsibilities
1. Amazon Marketplace Strategy &
Optimization
Develop and execute comprehensive Amazon strategies to boost product visibility, sales, and profitability.
Optimize product listings with SEO-rich titles, descriptions, bullet points, and backend keywords to maximize discoverability.
Manage Amazon A+ Content and Brand Stores to enhance brand presence and improve customer experience.
2. Sponsored Ads Management
Plan, create, and optimize Sponsored Ads campaigns, including Sponsored Products, Sponsored Brands, and Sponsored Display Ads.
Implement data-driven bidding strategies and automation techniques to improve ROAS and minimize ACOS.
Conduct ongoing performance analysis to refine campaign targeting and ensure budget efficiency.
3. Full-Funnel Sales
Optimization
Integrate Amazon advertising efforts with broader full-funnel strategies to drive awareness, consideration, and conversion.
Collaborate with content and creative teams to ensure ad assets align with brand messaging and target audience expectations.
4. Pricing & Competitor Analysis
Conduct in-depth competitor analysis to identify pricing trends and optimize pricing strategies for competitive positioning.
Leverage tools like Helium 10, Jungle Scout, or Keepa to monitor market trends, sales rank, and product performance.
5. Performance Analytics & Reporting
Track key performance indicators (KPIs) such as CTR, ROAS, ACOS, conversion rates, and sales velocity.
Build custom dashboards using tools like Amazon Advertising Console, Seller Central, and Data Studio to report actionable insights.
Identify growth opportunities through marketplace trend analysis and implement data-backed solutions.
6.
Cross-Functional Collaboration
Work closely with the French head office to align Amazon strategies with broader brand goals.
Partner with SEO, paid media, and analytics teams to ensure consistency across marketing channels.
7. Stay Ahead of Trends
Keep updated on Amazon algor…
Title: Senior Amazon Marketplace Specialist
Company: Viral Internet Brands
Location: Bangalore, Karnataka, India
Category: Marketing / Advertising / PR, IT/Tech
