Overview
Senior Associate – Customer Lifecycle Management & Growth Marketing Jobs in Mumbai, Maharashtra, India at JioSaavn
Position: SENIOR ASSOCIATE – CUSTOMER LIFECYCLE MANAGEMENT & GROWTH MARKETING
JOB TITLE: : SENIOR ASSOCIATE – CUSTOMER LIFECYCLE MANAGEMENT & GROWTH MARKETING
LOCATION: NAVI MUMBAI (GHANSOLI)
OUR STORY:
Jio Saavn is India’s leading audio streaming service to access, discover, and listen to favourite songs & Podcasts across languages and genres. We blend digital technology, data analysis (which we have affectionately coined Music Science), and a strong, fearless business acumen to reach all corners of the globe. Our award-winning mobile products, partnerships, innovations and thoughtleadershiphave been featured in some of the world’s leading publications, from The New York Times, to The Wall Street Journal, The Economic Times to Forbes, and many more.
OUR CULTURE:
At Jio Saavn, we ignite passion and performance to work towards a collective goal: creating the perfect mobile entertainment ecosystem that delivers the best possible music experience to millions of listeners around the world. Our default mode is that of perpetualinnovation. Together, we form a concerted rhythm that goes beyond borders. We don’t just go with the flow, we create it.
Jio Saavn offers adynamicand unconventionalwork environment, full of fun wholesome experience. We believe creativity and technology blend together like sweet melodies. When you choose Jio Saavn, you join adiverseworld of high-calibre techies, artists, and inventors hailing from companies like Yahoo!, Twitter, Linked In, Google, Qualcomm, HBO, Microsoft, Flipkart, Amazon, Paytm, Quikr etc.
Our value-based, people-first work culture is about empowering every individual in our team to be catalysts for change in thisdynamicdigital world. Every day is an opportunity to bring your vision to life, and to expand,learn and grow. No idea is left unconsidered. No voice is left unheard.
Jio Saavn prides itself on being anequal opportunity employer. We have committed ourselves to creating a safe environment with fair and equal access and opportunities, sans discrimination. We encourage everyone to be open to experiences and perspectives beyond their normal; divergent thinkers create differentiated products, and even better music.
If our vibe matches with yours, we’d love to hear from you.
ROLE:
As a Senior Associate – CLM & Growth Marketing within the Marketing team, you will play a key role in driving user growth, engagement, and platform awareness for Jio Saavn. This includes enhancing on-platform and off-platform engagement, increasing awareness of Jio Saavn’s offerings, and contributing to subscription growth. Your focus will be on creating and implementinginnovativestrategies to build a loyal and engaged user base.
The ideal candidate will possess strongdata-driven decision-makingskills, a creative mindset for engagement campaigns, and acollaborativeapproach to working withcross-functional teams. You will leverage multiplecommunicationchannels, including Whats App, SMS, emails, in-app notifications, and external media, to craftimpactfulcampaigns that resonate with users.
JOB RESPONSIBILITIES :
Drive user growth, platform awareness, and engagement across channels through targeted strategies and campaigns.
Manage lifecycle campaigns to improve retention, reactivate users, and enhance key metrics (DAU, WAU, MAU).
Design and execute on-platform and off-platform initiatives to boost awareness and subscriptions.
Plan and implement personalizedcommunicationstrategies acr…
Title: Senior Associate – Customer Lifecycle Management & Growth Marketing
Company: JioSaavn
Location: Mumbai, Maharashtra, India
Category: IT/Tech, Marketing / Advertising / PR
