Overview
Senior Communications Specialist Jobs in Little Rock, Arkansas, USA at Entergy Corporation
Job Title:Senior Communications Specialist
Work PlaceFlexibility:Onsite
Legal Entity:Entergy Arkansas, LLC
Job Summary/Purpose
The communications specialist will work collaboratively within the communications department to manage and execute external and internal stakeholder communications that support the company’s vision, mission, brand and strategic endeavors.
Job Duties/Responsibilities
Executecommunicationstrategies:Engage and inform both internal and external stakeholders, includingcross-functional teams, through tailored communications strategies.
Editorial oversight:Help establish editorial standards and review content from organizations across the operating company and corporation. Someproject management, including budgeting and request for proposals, may be involved.
Collaborate on key messaging:Work with senior communications staff to develop and distribute messaging across talk points, news releases, web content social media and in support of additional channels managed by other company departments.
Media & stakeholder engagement:Develop responses to media inquiries and for use with other external stakeholders. Manage logistics for press conferences and special events. May also act as a company spokesperson.
Manage social media:Help manage and grow Entergy Arkansas’ social media presence, researching and crafting key messages to engage audiences.
Develop and support integrated marketing and communications campaigns:Help implement corporate communications strategic campaigns and provide guidance on supporting public relations and marketing efforts, ensuring messages resonate with target audiences and lead to positive business outcomes.
Create multimedia content:Develop compelling multimedia content—like photos, videos, audio and webcasts—tailored for both internal and external audiences.
Crisiscommunicationsupport:Offer communications support during storms or other emergencies, ensuring accurate and timely messages are shared with the appropriate audiences.
Brand management:Assist with managing Entergy’s graphic standards and market branding, including strategies, materials andcommunicationplans to support and promote major functional initiatives and projects.
Monitor industry news:Stay on top of industry trends and competitor activities to spot emerging issues and keep the company informed.
Minimum
Education Required:
Bachelor’s Degree in Communications, Public Relations or a related field or equivalent experience.
Minimum Experience
Required:
Sr. Communications Specialist – 5-7+ years of experience.
Minimum
Knowledge, Skills and Abilities Required:
Strong experience in public relations and communications planning.
Understanding of the public relations research, planning, implementation and evaluation process. Accreditation in Public Relations (APR) is a plus.
Excellent writing, editing and storytelling skills across multiple formats, including written, visual and multimedia. (AP style knowledge required.)
Prior successful media relations experience and/or strong relationships with media desired.
Demonstrated ability to use or learn to use an array of software including the Adobe Creative suite (Photoshop, Premiere, Dreamweaver, etc.), Office, HTML editing software, analytics tools, and a variety of audio, video and info graphic production programs.
Experience in stakeholder management and high-level communications.
Demonstrated effective use and understanding of internal communications channels, strategies and …
Title: Senior Communications Specialist
Company: Entergy Corporation
Location: Little Rock, Arkansas, USA
Category: Marketing / Advertising / PR, Creative Arts/Media
