Overview
Senior Digital Insights Analyst at CTV/Streaming Media Agency Jobs in Yorkshire, England, UK at Grey Matter Recruitment
Location: Yorkshire
Opportunity to lead measurement insights and strategy for a host of Global retail brands with one of the world largest and fastest growing independent media agencies.
The Company
One of the largest Independent performance marketing agencies in the world
Experts across Retail Media, Market Insights, Paid Media and Streaming/CTV
Proprietary Marketing Intelligence Technology
1000+Employes with Global Offices
Impressive roster of fortune 100 Customers
The Role
Lead and drive cross channel data insights to drive client measurement and recommended media strategy
Utilise cross channel performance data to optimise media investment allocation
Lead client calls to manage Analytics engagement for top tier clients
Support / participate in pitches to promote analytics services
Desired Skills & Experience
Digital marketing analytics experience within media agency or Ad Tech
Broad knowledge across multiple digital media channels and key metrics (SEM, SEO, Social, Programmatic, OTT etc.) as well as eCommerce, DTC Retail, CPG verticals.
Understanding of incrementality testing and MMM models
Experience working with media platforms such as Google, Meta), analytics systems
SQL experience is ideal
Title: Senior Digital Insights Analyst at CTV/Streaming Media Agency
Company: Grey Matter Recruitment
Location: Yorkshire, England, UK
Category: Marketing / Advertising / PR, IT/Tech