Overview
Senior Digital Strategist/On Site Jobs in Washington, District of Columbia, USA at Rational 360
Position: Â Senior Digital Strategist (On Site – Washington, DC)
Rational 360 is hiring a talented, detail-obsessed Senior Digital Strategist with a knack for digital marketing and advertising to join its quickly growing digital team in its DC office.
The ideal candidate will work directly with clients and internal teams to implement carefully planned digital and content strategies. The ideal candidate will have experience working with social media strategy and creative content, social media advertising and analytics, and working with clients to help them achieve their goals.
What You’ll Be Doing
Managing internal and client relationships for digital marketing campaigns
Customizing digital and social media strategies to use the best tactics based on client business goals
Analyzing emerging and ongoing social and digital conversations, and strategically advising clients on emerging digital strategies and future campaigns
Running day-to-day operations of digital and social media campaigns, including community management, creative execution, and social advertising
About Rational 360:
The Rational Way:
All in Partners
Rational 360 is a leading full-service strategic communications and digital agency, with offices and staff located across the country. We recognize that communications and public affairs rarely take place in a vacuum, and our work is always crafted using the best data analysis to support organization-wide strategic objectives for our clients.
From public relations and public affairs to crisis communications and new media strategy, ourexperienced teamtakes aninnovative, active approach to advancing your mission-critical goals. We understand the unique opportunities and challenges of the 21st century media landscape and operate as an extension of your own communications andleadershipteams.
The Rational Approach:
Integrated Campaigns
We create custom campaigns that are integrated withcommunication, policy, or business goals an organization may have and we measure our campaigns on their ability to deliver outcomes and results. Our creative and relentless approach inspires hearts and minds, turns data into action, opens commercial markets, and drivesimpactfuloutcomes that win.
The Rational Difference:
Connected Where it Matters.
Our bipartisan team members have worked at every level of business and government and our networks extend deep into the Halls of Congress, the White House, and Fortune 500 boardrooms across the country. We have the pulse of mission-critical conversations and implement campaigns when and where it matters most – and measure success at every point in the process.
Requirements
3+ years of communications, digital, or political experience
Strongattention to detail, with the ability to handle multiple projects simultaneously
Familiarity with the professional use of digital media channels
Strong professional working knowledge of Facebook, Twitter, Linked In, You Tube, Pinterest, Wordpress, SEO, etc.
Basic knowledge of HTML and CSS, as well as CMS platforms such as Drupal and Word Press
Working knowledge of social analytics tools (Ex: Brandwatch, Sprout Social, Crimson Hexagon, Radian6, Sysomos, etc.)
Problem-solvingand creativity skills in the context of the Internet, its online tools and potential media that can be reached via the web
Familiarity with online advertising tools, including Facebook Ads, Twitter Ads, Google AdWords, Programmatic Ads, and …
Title: Senior Digital Strategist/On Site
Company: Rational 360
Location: Washington, District of Columbia, USA
Category: Marketing / Advertising / PR, IT/Tech
