Overview
Senior Industry Marketing Manager Jobs in New York, New York, USA at Linkedin
Location: New York
Company Description Linked In  is the world’s largest
professional network
, built to create economic opportunity for every member of the
global workforce
. Our products help people make powerful connections, discover
exciting
opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care,
inclusion
, and fun – where everyone can succeed.
Join us to transform the way the world works.
Job Description
We seek a visionary and
results-driven
Senior Industry Marketing Manager to spearhead our vertical marketing strategy. Reporting directly to the Global Director of Marketing within the Customer Marketing team, this pivotal role will be at the heart of our industry marketing efforts. The industry marketing team empowers our clients with the data and insights they need to propel their businesses forward.
Our mission is to redefine the future of marketing across leading sectors like Technology and Financial Services by delivering industry-specific actionable insights that set the gold standard for industry marketing excellence. This individual will be crucial to our global marketing team, establishing Linked In’s reputation for key B2B and high-consideration B2C clients. They will build subject matter expertise across priority verticals and execute global 360-degree marketing programs, including conducting research, creating content, executing events, developing sales enablement, and managing social media initiatives.
The ideal candidate is a passionate and skilled marketer with a knack for building strong business relationships and leveraging opportunities across the organization. They are deeply invested in understanding marketers, enabling them, and helping them achieve their objectives. The key challenge in this role is effectively promoting Linked In in a highly competitive B2B marketing landscape.
This individual will be an invaluable partner to sales, identifying new ways to deliver customer value and expanding into new buying groups. They will collaborate extensively with other teams, such as the International, Integrated, Growth, Agency, and Content marketing teams, along with cross-functional partners such as Finance, Business and Sales Operations, and Customer Science. They will deliver programs that resonate with our customers and drive consideration and media investments on our platform.
Location:
This role can be based in New York City, Sunnyvale, or San Francisco At Linked In, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a Linked In office on select days, as determined by the business needs of the team.
Responsibilities:
Manage key relationships with Regional Marketers, Sales, Integrated Marketing, Product Marketing, Insights, and other stakeholders to support and effectively communicate our team’s objectives and influence their teams’ work.
Execute key marketing programs and campaigns in
collaboration
with Sales and other cross-functional partners to deliver customer value…
Title: Senior Industry Marketing Manager
Company: Linkedin
Location: New York, New York, USA
Category: Marketing / Advertising / PR, Sales