Overview
Senior Integrated Marketing Manager Jobs in United States at Creative People
Title: Senior Integrated Marketing Manager
Company: Creative People
Location: United States
We’re partnering with a well-known fashion brand (known for it’s reusable bags and creative partnerships) to find a Senior Integrated Marketing Manager.
The Senior Marketing Manager will be a key leader within the marketing team, responsible for overseeing and executing comprehensive marketing campaigns across all customer touch points. This role will provide marketing support company-wide and lead the brand’s communications strategy.
Location: Remote (Preference for CA, OH, IL, NJ and NY based candidates)
Comp: $120K base salary (additional benefits detailed below)
Responsibilities
Build marketing calendars that support sales goals for all revenue channels.
Create and direct marketing communications strategies that resonate with diverse audience segments across all marketing touch points.
Establish measurement frameworks and KPIs to assess marketing effectiveness across channels
Collaborate with creative, sales, product development, stores, and customer service teams to ensure cohesive strategy implementation
Provide marketing support to various departments within the company
Identify and evaluate new marketing channels and opportunities
Manage public relations efforts & inbound inquiries
Manage the Digital Marketing Manager and Social Media Marketing Manager, ensuring cohesive and effective digital marketing efforts
Requirements
Minimum of 7 years in strategic omni-channel marketing, with 3+ years managing communications for a high-visibility brand with engaged audiences
Proven track record of developing and executing successful marketing campaigns
Proficiency in digital marketing tools and reporting on marketing KPIs
Ability to think strategically and make data-driven decisions
Proven experience scaling marketing teams and operations in high-growth environments
Excellent communication and interpersonal skills
Demonstrated success in public relations, including media relations and issue resolution
Interested in the ever-evolving landscape marketing, keeping up with new trends and best practices
Highly organized and able to work both independently/cross-departmentally
Strong leadership skills with experience managing team members
Enthusiastic and eager to grow and learn with the company
