Overview
Senior Manager, Social and Content Jobs in New York, New York, USA at Public
Location: New York
About Public Public is an investing platform that makes building a multi-asset portfolio fast, frictionless, and secure. Members can trade stocks, options, bonds, crypto, ETFs, and more—all in one place. Additionally on Public, users access Alpha, our layer of artificial intelligence, that provides fundamental data and custom analysis to support informed investment decisions.
Since 2019, Public has raised over $400 million. Investors include Accel, Tiger Global, Will Smith’s Dreamers VC, The Chain smokers’ Mantis VC, and Shari Redstone’s Advancit Capital, as well as renowned figures in business and culture, like Maria Sharapova, Tony Hawk, and NYU Stern professor Scott Galloway.
About the Role This role is based in our NYC office and is onsite Mon-Thurs. We are seeking a highly motivated and strategic Senior Manager, Social & Content to lead our efforts in driving top-of-funnel growth and amplifying our brand presence through social and content. In this role, you will own all aspects of our social media channels, from strategy to execution, ensuring our content reaches and resonates with the widest possible  this role, you’ll work directly with the producers of our Public Media Network shows and get support from the Public creative teams.
We have incredible content—now we need to scale the reach of that content—and make sure it’s seen by as many people as possible.
More about the Public Media Network The Rundown (5-7 minute daily episodes, with a weekend deep-dive on a single company)
Reached Top #5 business podcast, charting for 37 weeks
50K subscribers (50x growth) Started as audio only, expanding into video
Leading Indicator (1-2 weekly shows with reporters interviewing public company executives)
Guests include:
Cathie Wood, Scott Galloway, Marc Lore, the first-ever Neurolink recipient, and more.
Reporters including:
Zaid Admani, Hope King, Ann Berry, Kyla Scanlon, and JD Durkin
What You’ll Do:
Channel Ownership Autonomously manage and grow all social media platforms
Obsess over and optimize performance on each channel by understanding and leveraging platform-specific best practices
Implement social media management platform and publishing best practices
Growth hacks to build audience
Content Strategy and Execution Deep understanding of social media content and what drives engagement (hooks, best practices, etc.)Ability to identify, collaborate, and manage outside creative resources (ie. video editors, animators, etc.)Collaborate with Public Media Network producers to get the most out of our current content—how can it be adapted to be used across channels, in the most engaging ways.
Analyze current shows and content to identify additional opportunities for scaling reach and engagement
Strong writing, captions, post content
Check-list of where everything should be Trend Analysis & Adaptation Stay current on platform updates, emerging technologies, and social media trends to keep strategies
innovative
Continuously test and refine content types, posting schedules, and engagement tactics based on performance insights.
Performance Monitoring Track, analyze, and report on social media performance metrics, providing actionable insights to optimize grow…
Title: Senior Manager, Social and Content
Company: Public
Location: New York, New York, USA
Category: Creative Arts/Media, Marketing / Advertising / PR