Overview
Senior Marketing Manager Jobs in Toronto, Ontario, Canada at XYZ Storage
XYZ Storage isn’t like any other storage company. Over the last 27 years, We’ve built something great, something special – an iconic lifestyle brand with an inspirational and authentic story. At the heart of this story, is the understanding that moving and storage can be stressful and often disruptive. It’s our desire to help people and the communities we are connected to when they run out of space.
We know our customers appreciate the value of space, and feel relief that all of their belongings will be kept safe, secure, and accessible for whenever they need them. And most importantly, we want them to feel that the entire storage experience is as simple as XYZ.
Here, we are offering an opportunity to try something new, to learn, to do meaningful andimpactful work, and it’s yours for the taking. You canjoin our growing team, as we are currently filling aSenior Marketing Managerposition.
Compensation:
$80,000 – $150,000
The Extra Perks:
Free Lunch
Benefits Program
Paid Courses
Paid Personal Days
Annual Bonus
MilestoneAppreciationAwards and Gifts
RRSP Program with Matching
Mentorship
Career Path
Paid Training
BirthdayRecognitionand Gifts
At XYZ Storage, we take pride in our team of dedicated professionals who bring energy and enthusiasm to the workplace every day. Our team members are seasoned experts in self-storage solutions, and foster asupportive environmentthat helps everyone grow and thrive. Together, we work towards a shared mission:
To make space – delivering an exceptional storage experience for our customers. It’s this passion for excellence andteamworkthat defines us—and it’s exactly what we seek in every new hire who joins the XYZ family.
The Marketing Manager is responsible for leading and executing our marketing strategy in the Canadian marketplace.
About You:
You’re a creative and strategic marketer with a passion for crafting locally resonant programs and top-tier campaigns that enhance brand affinity and position XYZ Storage as the premier choice in self-storage. In this role, you’ll oversee the company’s marketing budget, spearheadimpactfulinitiatives, and manage vendor relationships to ensure successful project outcomes that align with our brand vision.
There are four main areas to this role.
Financial Management:
Responsible for the marketing budget with an emphasis on increasing conversions and decreasing the cost of acquisition
Responsible for the marketing line item feeding into the operating budgets
Technology Management:
Track events in G4A to be able to evaluate campaigns and provideexecutive levelreporting to internal and external stakeholders.
Create and analyze customer acquisition and google analytics data weekly to relevant stakeholders
Manage Hubspot and optimize email marketing campaigns to increase conversion and repeat customer rates
Implement a referral program to increase customer referrals and decrease customer acquisition costs
Relationship Management:
Develop and nurture relationships with businesses to attract and retain them as returning customers
Create partnerships with businesses to incentivize them to refer their customers to XYZ Storage
Implement customer surveys for inquiring, current, and previous XYZ Storage customers to gauge customer happiness, likelihood to return, and price sensitivity
Collaborate with the operations team to train employees on the roll out of new marketing initiatives…
Title: Senior Marketing Manager
Company: XYZ Storage
Location: Toronto, Ontario, Canada
Category: Marketing / Advertising / PR, Management