Overview
Senior Marketing Manager, Regional Banks Jobs in Denver, Colorado, USA at Worldpay
Senior Marketing Manager, Regional Banks
TeamMarketing and Communications
Senior Marketing Manager, Regional Banks | Hybrid – Cincinnati, Atlanta, Denver
Are you ready to write your next chapter?
Make your mark at one of the biggest names in payments. With proven technology, we process the largest volume of payments in the world, driving the global economy every day. When you join Worldpay, you join a global community of experts and changemakers, working to reinvent an industry by constantly evolving how we work and making the way millions of people pay easier, every day.
What makes a World payer? It’s simple:
Think, Act, Win. We stay curious, always asking the right questions to be better every day, findingcreative solutionsto simplify the complex. We’redynamic, every World payer is empowered to make the right decisions for their customers. And we’re determined, always staying open – winning and failing as one.
We’re looking for aSenior Marketing Manager, Regional Banksto join our ever-evolving team to help us unleash the potential of every business.
Are you ready to make your mark? Then you sound like a World payer.
About the team
Our Marketing teams help us reach and connect with more people. Thinking like a customer comes naturally for these World payers, but they’re always striving to master it. The creativity they bring is backed by hard data – a blend that truly moves the needle.
Merchant Bank is part of the Worldpay Global SMB business segment, providing a tailored bank-centric suite of solutions to our referral and program management bank partners.
As a key member of the Merchant Bank Marketing team, the Senior Marketing Manager, Regional Banks will plan and execute a marketing strategy to support assigned bank partner relationships and meet the business goals and associated ACV revenue acquisition targets.
What you’ll own
Will build trusted relationships by effectively collaborating with internal partnership, sales and business leaders to ensure success; understand business segments and development goals, recommend and execute effective marketing program and engagement initiatives.
Develops strategic multi-channel marketing plan that enables partners to scale and achieve exponential growth; aligns with business goals and meet annual marketing acquisition ACV targets.
Supports partner management team with development of content and marketing tools to educate bankers, create Merchant Services awareness and drive actionable bank referrals (presentations, emails, brochures, videos, landing pages, etc.)
Incorporates high-quality messaging through targeted lead sources and engagements.
Produces high-quality, relevant content messaging and creative assets; collaborates with creative services and other internal teams as needed
Monitors and analyzes marketing performance metrics to gauge effectiveness;flexibilityand willingness to pivot plans quickly, when necessary. Provides reports and insights on campaign performance to key stakeholders.
Understands all approved bank branding elements and acquires bank approvals as required.
Where you’ll own it
You’ll own it in one of our US offices:
Cincinnati, Denver or Atlanta. While we’re a large team of World payers based in North America, we havecollaborativespaces and regular opportunities to celebrate with each other in person.
What you bring
Strong understanding or experience with bank partner marketing
Strong and …
Title: Senior Marketing Manager, Regional Banks
Company: Worldpay
Location: Denver, Colorado, USA
Category: Marketing / Advertising / PR, Management
