Overview
Senior Product Marketing Manager, Strategic Partner Marketing Jobs in Los Angeles, California, USA at Adobe Systems
Our Company Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity.
We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!
The Opportunity Join our Adobe Express Product Marketing team at an important time as we grow our product through a growing partner ecosystem. This role is vital to expanding Adobe Express’s reach to billions of potential users and improving everyday workflows where and how people prefer to work. As a key member of our product marketing team, you will be responsible for defining and completing the go-to-market strategy, crafting compelling co-marketing plans with strategic partners, and collaborating across Adobe to market new and
innovative
partnerships.
This role offers the chance to work at the intersection of strategy, implementation, and partner development, driving significant impact in a
dynamic
and
fast-paced environment
.
What You’ll DoDevelop and implement a comprehensive go-to-market plan for growing Adobe Express through our partner ecosystem. This includes defining the target audience, establishing the value proposition, determining the positioning, crafting the messaging, setting the pricing, determining the timing, and measuring and reporting the marketing impact.
Lead end-to-end GTM planning and execution, working closely with
cross-functional teams
including product, business development, channel marketing, PR, and sales.
Build and maintain positive relationships at senior levels with strategic partners, finding opportunities to improve mutual value and deliver measurable outcomes.
Design and implement audience segmentation frameworks to target key customer segments and drive Adobe Express adoption.
Collaborate with product teams to translate partner and market insights into actionable product strategies.
Monitor and analyze performance metrics to evaluate the success of GTM initiatives, iterate on strategy, and deliver measurable results.
Establish and manage budgets and timelines to ensure flawless execution of marketing plans.
Communicate and influence at all levels of the organization, providing clear and concise updates to executives and collaborators.
What You Need to Succeed
Experience:
Minimum of 5+ years in product marketing or equivalent experience, with a
proven track record
of completing successful go-to-market strategies. Experience working with strategic collaborators and senior-level customers is highly desirable.
Analytical
Skills:
Strong ability to analyze data, identify trends, and translate insights into actionable strategies.
Collaboration:
Demonstrated ability to work cross-functionally, building consensus and driving initiatives across multiple teams.
Communication
:
Outstanding…
Title: Senior Product Marketing Manager, Strategic Partner Marketing
Company: Adobe Systems
Location: Los Angeles, California, USA
Category: Marketing / Advertising / PR, IT/Tech
