Overview
Social Media Content Strategist (PSS3), Marketing Jobs in Glassboro, NJ at Rowan University
Homeplace of Henderson’s mission is to create a family culture that
embodies quality care, unmatched service, and innovative technology to
enrich the lives of those we serve and employ.
Job Title: Marketing Liaison
The Marketing Liaison is accountable working alongside the Marketing
Director for the entire sales process: building prospect base and referral
base, maintaining the online sales tracking database, meeting and
exceeding all weekly sales goals and benchmark conversion ratios,
generating tours and securing deposits for move-ins. The ideal candidate
also has experience in relationship-building with professionals in effort
to generate leads and referrals to the community. Above all, you will
exhibit a passion for serving seniors while contributing to the positive
environment our residents are proud to call home.
Responsibilities:
Assists Marketing Director with phone inquiries and walk-in visitors
to drive occupancy.
Assists Marketing Director with the responsibility for outside
marketing visits to increase knowledge of senior care. Examples:
Bingo, Health Fairs, Career Fairs, Physician Offices, etc.
Discover the needs of prospective residents and their families and
attempt to find appropriate solutions to those needs (including,
potentially, a move to Independent Living, Assisted Living or Memory
Care).
Create and cultivate productive relationships with other businesses
and resources for senior adults, in effort to offer resources to
prospects and to receive referrals from those sources.
Document all planned and completed marketing activities in a provided
database at the community.
Serve as the liaison between Independent Living and the community.
Prioritize making visits, scheduling a monthly outing, and effective
communication.
Collaborate with the Administrator to strategize and develop creative
programs to identify and connect with key referral sources in the
community and identify ways to maintain and nurture those
relationships.
Work with the Administrator & Marketing Director to help ensure that
staff members receive inquiries appropriately and productively.
Assist the Administrator & Marketing Director with the development
of a marketing plan and assist in updating monthly or as needed to
address changing conditions or opportunities.
Adheres to procedures for fire, life safety, disaster, security,
worker safety and other emergency procedures.
Maintain resident confidentiality and adhere to HIPPA policies.
Seek out and perform other duties as assigned or needed.
Understands the mission of Homeplace is to ensure quality care and
services are being delivered to ensure each day is the best day
possible.
Qualifications:
Must have compassion for and desire to work alongside our aging
population!
Bachelor’s Degree and 2-5 years of experience OR 4-6 years past
equivalent experience.
Must possess a general knowledge of laws and restrictions regarding
senior care, as well as a solid understanding of opportunities and
limits of other levels of care within senior living.
Thoroughness & detail oriented.
Goal- and result-oriented, as well as self-motivated.
Superior analytical, project management and organizational skills.
Sense of professional curiosity, desire to learn new things, and to
find / recommend solutions to problems
Great communication and interpersonal skills required along with the
heart and passion to work with older adults while providing the best
care possible.
Must have the ability to remain calm in stressful situations, to be
flexible, to work well with many interruptions and have skill in
multi-tasking.
Valid Driver’s License required
Must exhibit and promote a high level of customer service,
hospitality, curiosity and friendliness towards all residents,
visitors, employees and the overall facility.
Collaborative team player able to establish effective working
relationships with team members.
Demonstrated experience in promoting a high level of customer service
and hospitality towards and among all residents, associates, and
visitors
Demonstrated communication excellence, verbally and in writing;
comfortable presenting to large groups.
Assume On-Call responsibilities on a rotational basis.
Completion of drug testing and criminal record background check upon
hire. Physical requirements include bending, standing, lifting,
stooping, sitting, walking, stretching, and ability to lift/carry up
to 50 pounds.
Title: Social Media Content Strategist (PSS3), Marketing
Company: Rowan University
Location: Glassboro, NJ
