Overview
Social Media Manager Jobs in New York, New York, USA at The Fesco Group
Position: Social Media Manager – The FESCO Group
Location: New York
The FESCO Group () is a leading international consumer electronics manufacturer, wholesaler and eCommerce business. We manufacture for and sell through 15+ licensed and well-known national brands like Perry Ellis, Epilady, Coby Audio, Car & Driver and Charge Worx.
We are looking for a wildly creative, super-cool and highly effectiveSocial Media Manager(marketing and advertising genius!)
The role of FESCO’s social media manager is to create, schedule, publish, and measure the success of content on our social media channels, in addition to growing and nurturing online communities.
Primary
Responsibilities include:
Design, build and maintain our social media presence
Develop content for marketing and advertising consumer electronic products on various social media platforms
Develop, implement and manage social media and marketing strategies for our consumer products
Work extremely closely with on-line digital sales team and product brand managers
Create and implement influencer strategies
Stay up to date with the latest social media trends and platforms
Create, publish, and share content across different platforms
Build and maintain a content calendar
Track, measure, and analyze campaign results
Cultivate, manage, and engage with a brand’s online community
Provide short- and long-term market forecasts and reports by directing market research collection, analysis, and interpretation of market data.
Develop new approaches for market development, acquiring and analyzing data, and consulting with internal and external sources.
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
Collaborate with PR agencies and other vendor partners
Design social media strategies and content to drive consumer traffic to various points of sale (e-marketplaces, DTC sites, Brick-and-Mortar retailers, etc.)
Minimum Requirements:
BA in Marketing or related degree
5+ years of working experience as a social media specialist/expert within a consumer products company is required. Experience with in consumer electronics is a plus.
This position is fully on-site, M-F, 9am-6pm (1 Rewe Street, Brooklyn NY, 11211)
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Title: Social Media Manager
Company: The Fesco Group
Location: New York, New York, USA
Category: Marketing / Advertising / PR
