Overview
Social Media Marketing Specialist Jobs in Easley, SC at Strong Roofing LLC
ESSENTIAL DUTIES & RESPONSIBILITIES:
 Supports the execution of omnichannel and channel specific loyalty and card marketing strategies to drive customer engagement, retention & acquisition; delivers against brand objectives in partnership with Sr Manager of Loyalty
 Inputs into creative briefs and partners with brand creative teams on the development of loyalty marketing assets across multiple platforms within Athleta; maintains oversight to ensure creative is on-time and executed according to the strategy, partnering with cross-functional teams and brand stakeholders to ensure seamless execution.
 Represents loyalty in meetings and cross-functional alignments, partnering with key brand teams to ensure strategy is understood and execution happens across channels
 Analyzes and interprets financial data to inform hindsight, in-season traction and budget forecasting partnership with Business Analysis team:
o Conducts weekly, quarterly and annual reporting, tracking campaign program performance and progress by brand, channel against acquisition goals.
o Visualizes data and builds stories to report campaign and program results
o Partners with appropriate L&P team members to report and communicate results to stakeholders and cross-functional partners
 Aligns with key business partners throughout organization on L&P program goals and initiatives; drives for collaboration, integration and shared accountability
 Manages budgeting, open and close POs, forecasting and actualizing costs
 Manages approval process of marketing assets with legal and banking partners
ROLE REQUIREMENTS OF KNOWLEDGE & SKILLS:
 3-5 years of relevant work experience in traditional CRM or direct marketing (email, credit card, or loyalty marketing)
 Strong written and verbal communication skills with the ability to glean insights from data and develop a story
 Experience using logic and methods to solve difficult problems and derive effective solutions
 Ability to organize and manage multiple detail-oriented projects and to meet deadlines
 Proven skill in leading and working across multiple and distinct functional organizations (e.g., IT, Data & Analytics, Brands, Creative, etc.) in support of specific business priorities
 Strategic thinker with the ability to leverage large data sets to make data-driven decisions; experience with Excel is a plus
 Proficient in Word, PowerPoint, and Google Docs
 Past credit card, retail, or agency experience preferred but not required
 Bachelor’s Degree; MBA a plus
Job Type: Contract
Pay: $40.00 – $47.00 per hour
Schedule:
Day shift
Experience:
loyalty marketing: 4 years (Preferred)
credit card: 4 years (Preferred)
direct marketing: 4 years (Preferred)
Ability to Commute:
San Francisco, CA 94105 (Preferred)
Ability to Relocate:
San Francisco, CA 94105: Relocate before starting work (Preferred)
Work Location: Hybrid remote in San Francisco, CA 94105
Title: Social Media Marketing Specialist
Company: Strong Roofing LLC
Location: Easley, SC
