Overview
Social Media Specialist Jobs in Beverly Hills, California, USA at Tbwa Chiat/Day Inc
Fashion Novais the world’s leading trend-to-market fashion and lifestyle brand with high-growth categories across its Women, Men, Kids and Beauty divisions. Renowned for delivering the most-wanted styles to millions worldwide,Fashion Novaearned the title of the Top 5 Most-Searched Fashion Brand on Google in 2022, alongside Louis Vuitton and Nike.
Founder & CEO Richard Saghian launched the brand in 2006, from a retail location in Los Angeles. After multiple store openings, Saghian launched the e-commerce website forFashion Novain 2013, pioneering a disruptive social commerce model of affordable, on-trend, size-inclusiveclothing online – powered by aninnovative, social media-first marketing strategy.
Today, Fashion Nova has amassed over 40 million social media followers, with annual sales of approximately $2 billion!
The brand’s name has been featured in chart-topping hit songs by Cardi B, Drake, 21 Savage, Saweetie, The Game, Tyga and Offset and its styles have been worn by many celebrities, artists and athletes including Meg The Stallion, Ice Spice, Chris Brown, Floyd Mayweather, Rick Ross, Kourtney Kardashian, and Kylie Jenner.
ROLE OVERVIEW
The Social Media Assistant will be assigned to either the Content Creation or Influencer team within the Social Media group, based onyour skillsand career aspirations. You will join a group of professionals to bring the best that Fashion Nova has to offer our customers and Social Influencers, and to millions of followers across Instagram, Tik Tok, Pinterest, Facebook, Twitter, and other platforms.
RESPONSIBILITIES
Grow and manage our online social presence to increasebrand awarenessandcustomer engagement.
Work with internal teams to produce amazing social media content that continuously drives customer activity and purchasing.
Develop creative social media marketing content and strategies.
Interact and engage with our audience and respond to inquiries.
Optimize and analyze posts for engagement.
Provide ideas for the website and social media promotions to maximize our brand’s visibility online, with measured KPIs to validate success of each campaign.
Schedule posts at optimal times for maximum reach.
Assist in the planning and execution of social media campaigns.
Collaborate with marketing and other teams to align social media efforts with overall marketing strategies.
Keepup-to-datewith industry trends, social media best practices, and platform updates.
Identify opportunities forinnovationand improvement.
Work closely withcross-functional teams, including marketing, customer service, and product teams, to ensure consistent messaging and branding across all channels.
Use social media analytics tools to track the performance of campaigns and content.
Provide regular reports on key metrics and insights to evaluate the success of social media efforts.
ROLE REQUIREMENTS
Three plus years of experience in a social media or community management role.
A passion for fashion, beauty, and lifestyle brands.
Experience writing professional social media, blog, or content posts a plus.
Ability to tell engaging stories with posts and pictures.
Creative, out-of-the-box mindset – Awareness of the latest trends across social platforms.
Organizational skills andattention to detail.
Direct experience working with some/all of the following:
Instagram, Tik Tok, You Tube, Facebook, Pinterest, X, etc.
BA/BS degree or equivalent work experience.
English, add…
Title: Social Media Specialist
Company: Tbwa Chiat/Day Inc
Location: Beverly Hills, California, USA
Category: Marketing / Advertising / PR, Creative Arts/Media
