Overview
Social Media Strategist Jobs in California, Missouri, USA at Teradata Group
Position: Â Social Media Strategist – 218713
Location: California
Our Company
At Teradata, we believe that people thrive when empowered with better information. That’s why we built the most complete cloud analytics and data platform for AI. By delivering harmonized data, trusted AI, and fasterinnovation, we uplift and empower our customers and our customers’ customers to make better, more confident decisions. The world’s top companies across every major industry trust Teradata to improve business performance, enrich customer experiences, and fully integrate data across the enterprise.
What You’ll Do
In this role, you’ll be the strategist and executor for the organic social media program of a leading cloud, data, and AI platform. You’ll cut through the noise of generic social chatter and sidestep AI platitudes, amplifying our brand with a unique voice and engaging our community to grow our following.
The opportunity is ideal for an adaptive, creative, and organized multi-tasker with social media marketing experience who is ready to bring to life astrategic vision. You’ll also be leading execution for organic social in afast-paced environmentin the AI, data, and hybrid cloud market.
Develop and advance the global social media strategy, aligning with business objectives, marketing initiatives, and content/brand strategy to drivebrand awareness, engagement, and growth.
Manage and maintain the global social media content calendar, ensuring consistent and timely execution of posts and campaigns.
Draft, review, and approve social media content while ensuring alignment with brand voice, tone, and strategic objectives. Offer feedback and training to content contributors with guidelines, templates, and processes.
Lead the planning, execution, andoptimizationof social media campaigns, from concept to delivery, including product launches, events, and ad-hoc initiatives.
Conduct ad hoc competitive analysis and social listening to track industry benchmarks, identify best practices, and uncover opportunities to refine strategies.
Track and analyze key performance metrics (e.g., engagement, reach, clicks, conversions) for organic posts and campaigns.
Create and deliver monthly and quarterly reports, providing actionable insights and data-driven recommendations to improve social media performance.
Serve as the primary liaison withsenior leadershiprelated to organic social media, providing updates on strategies, performance, and recommendations.
Who You’ll Work With
This role will be part of the Content & Brand Strategy team within the Global Marketing organization. You’ll work closely with the Brand Programs, Content Marketing, and Creative Design teams from Content & Brand Strategy.
You’ll also work closely with other Marketing teams, including Corporate Communications, Public Relations, Field Marketing, Partner Marketing, Digital COE, Demand Generation, as well as teams across the rest of the organization from talent acquisition,diversity&inclusion, and more.
What Makes You a Qualified Candidate
2+ years of experience in social media marketing, 4+ years in marketing overall
Preference for experience in B2B marketing and social media
Bachelor’s degree in business, humanities, arts & sciences, etc.
Excellent verbal and writtencommunication skills
Strong organizational abilities and understanding ofproject managementneeds
Savvy across digital channels and with various digital asset formats
What …
Title: Social Media Strategist
Company: Teradata Group
Location: California, Missouri, USA
Category: Marketing / Advertising / PR, IT/Tech
