Overview
Social Media Strategist Jobs in Bangalore, Karnataka, India at Indiginus
ABOUT US
Indiginus is a digital-age business consulting company, with a particular expertise in delivering a productized service for the online marketing of fund raises. Indiginus was founded by Nish Bhutani, former SVP at NASDAQ-listed CNET in San Francisco, and formerly on the executive team and board of Lovefilm, the Netflix for Europe which was sold to Amazon.
At Indiginus, we have worked with clients across industry verticals and around the globe, including US-based Riaz Capital, American India Foundation, Stanford University Graduate School of Business, and India-based Bharat Matrimony, Digihealth (Pharmeasy group) and Design Cafe.
Our fundraise marketing service targets US clients in verticals such as real estate, crypto funds and non-profits. We recently helped SF Bay-Area based Riaz Capital raise $122 million for its housing fund, with Indignus’s marketing influencing the majority of the fundraiser, and 25% of funds raised being directly attributable to digital acquisition. We are now in the process of productizing this offering.
We are a small but growing and highly capable team that is committed to delivering quality work, be on the cutting edge and to always keep learning.
JOB DESCRIPTION
We are looking for an experienced, passionate and creative Social Media Strategist to
join our team
. As a Social Media Strategist you will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts. You will be working closely with Marketing and Sales departments.
ROLE AND RESPONSIBILITIES
Develop, implement and manage our social media strategy
Define most important social media KPIs
Manage and oversee social media content
Measure the success of every social media campaign
Stay up to date with the latest social media best practices and technologies. Attend educational conferences when/ if necessary
Use social media marketing tools such as Hootsuite
Work with copywriters and designers to ensure content is informative and appealing
Collaborate with various stakeholders
Monitor SEO and user engagement and suggest content
optimization
Communicate with industry professionals and influencers via social media to create a strong network
QUALIFICATIONS
8+ years of experience as a Social Media Specialist or Social Media Strategist
Social Media Strategist using social media for
brand awareness
and impressions
Possess experience with , Facebook, Twitter, Instagram, Google+ and other social media best practices
Understanding of SEO and web traffic metrics
Experience with
target audience and buyer persona research
Good understanding of social media KPIs
Knowledge and familiarity with web design and publishing
Title: Social Media Strategist
Company: Indiginus
Location: Bangalore, Karnataka, India
Category: Marketing / Advertising / PR, IT/Tech
