Overview
(Sr.) Brand Manager Jobs in Da’an District, Taipei City, Taiwan at AstraZeneca
Title: (Sr.) Brand Manager
Company: AstraZeneca
Location: Da’an District, Taipei City, Taiwan
Job Description
Designs, implements and evaluates marketing activities of assigned brand, which may include distribution channel solutions.
Reviews marketing programs and implements program changes.
Works with analysts to analyse market data and identify key segment drivers, growth opportunities and business threats.
Liaises with internal departments and external agencies to ensure full communication and success of marketing plans
Contributes to creativity of product packaging, presentation and promotional activities
Essential
Bachelor’s Degree
Experience managing complex projects
Desirable
MBA in relevant field
Experience in Consumer and/or Managed Markets promotions and/or strategy role
Experience in Insight/Market Research
Sales and/or Sales Leadership experience
Experience in Emerging or DFL role
Understanding of the development and commercialization of pharmaceutical products.
Understanding of Taiwan Healthcare environment
