Overview
Sr Exec/AM, Marketing Jobs in Mumbai, Maharashtra, India at Saregama India Ltd.
Key Responsibilities:
Handle 360 degree marketing campaigns for Live Events & Artists & Repertoire
Strong understanding of social media:
o Instagram, Facebook, Twitter (someone who has managed artists’ social media in the past is a preferred candidate)
o Running paid digital campaigns on IG & FB
o Analyzing performance and growth
o Understanding of latest trends, technologies, edit styles, and platforms to target audiences of different age groups
o Adept in writing social copy, working with designers to create social assets
Working on artist pitches – defining brand positioning, ideation & execution
Devise media strategy and planning across all mediums (digital, print, radio, outdoor, TV)
Take charge of all operational processes for all marketing activities and ensure protocol is being followed.
Personal Characteristics:
A marketing enthusiast who has a passion for entertainment media
Good verbal and written
communication skills
.
Hands-on
person, willing to plan and do on-ground execution
Strong negotiation tactics
A solution-driven mindset
Title: Sr Exec/AM, Marketing
Company: Saregama India Ltd.
Location: Mumbai, Maharashtra, India
Category: Creative Arts/Media (Digital Marketing), Marketing / Advertising / PR (Event Manager / Planner, Digital Marketing, Marketing Communications, Social Media Marketing)
