Overview
Sr. Marketing Product Manager – Breast Cancer Jobs in California, Missouri, USA at The Global Circle Club Ltd
Location: California
Jan 24, 2025 – Veracyte is hiring a remote Sr. Global Marketing Product Manager – Breast Cancer. Salary: $164,000 – $185,000 USD.
Location:
USA.
At Veracyte, we offerexcitingcareer opportunities for those interested in joining a pioneering team that is committed to transforming cancer care for patients across the globe. Working at Veracyte enables our employees to not only make a meaningful impact on the lives of patients but to alsolearn and growwithin aresults-drivenenvironment that valuesinnovation,collaboration, andcompassion.
The Position:
Veracyte is seeking a Sr. Global Marketing Product Manager for the Prosigna Breast Cancer Assay, a molecular diagnostic test designed to aid in treatment decisions for patients with breast cancer. The Sr. Global Marketing Product Manager will drive Prosigna and breast cancer product development and growth in the global market – from developing thestrategic visionand multi-channel marketing plan to collaborating with field teams to enable execution and pull-through.
The primary responsibility will be focused on product development, bringing products to market and ultimately driving growth.
The ideal candidate will have experience with product development, including building product launch plans, gaining voice of customer feedback, product positioning, and product lifecycle management.
ESSENTIAL DUTIES AND RESPONSIBILITIESinclude the following. Other duties may be assigned.
Execute marketing operations for all aspects of:
Be the voice of marketing, the business, and the customer in development project team meetings.
Write and review customer and technical requirements for product development projects.
Lead content management & document control, includingversion control, approvals, and storage of all marketing content (internal & external).
Lead, strategize, and support the development of content for digital marketing activities, including the website and social media, incollaborationwith the corporate team.
Lead conference planning and execution incollaborationwith the corporate team.
Budget management.
Closely partner with sales and marketingleadershipto:
Develop and ensure that breast cancer messaging, sales tools, and other collateral are continuously relevant and accurate.
Create new marketing collateral and sales training, as needed.
Consistently keep a pulse on the latest market developments and proactively refine strategy, selling direction and tactics as necessary.
Distill customer feedback into actionable and appropriate marketing-related solutions.
Execute assigned aspects of the ongoing commercial initiatives to drive significant revenue growth;
Conduct qualitative and quantitative voice of customer research, market assessment, competitive analysis, as necessary to support product development and product improvement;
Coordinate with Finance, Lab Operations to build, refine forecasts;
Develop and test concepts for new products and product improvements, as necessary;
Build relationships with key physicians to build domain expertise and strategic insights.
Who You Are:
You are a highly motivated,results-drivenindividual withentrepreneurialdrive and a track record of success in marketing. You have a deep sense of accountability and desire to own the product, from crafting the strategy to rolling up your sleeves and executing the tactics.
Additional qualifications include:
Bachelor’s degree in science required, MBA pr…
Title: Sr. Marketing Product Manager – Breast Cancer
Company: The Global Circle Club Ltd
Location: California, Missouri, USA
Category: Marketing / Advertising / PR, Management
