Overview
Sr. Marketing Specialist, Remote Jobs in Nashville, TN at Aledade
The marketing communications specialist job or tasks consists of the following responsibilities:
§ Assist in marketing plan preparation, including budget and short and long-term strategy
§ Create and maintain consistent corporate brand/image voice cross product lines, events, and promotional materials, and throughout company departments
§ Spot new marketing opportunities for company and carry out marketing initiatives
§ Responsible for planning of Street Works promotional and advertising communications projects such as electronic, print, and special events to execute parts of the marketing plan
§ Work with Nashville SPF-Rx, SSP, Outreach personnel on events/programs to have a firm understanding of their purpose
§ Create relevant reports on marketing programs, including post-event reports, regular status reports, and analysis
§ Supervise the design, production, and distribution of collateral and promotional materials to aid company’s sales and marketing programs
§ Responsible for all company interactions on the social media, including responding to messages, creating messages, and uploading photos
§ Apply various social media tactics in creating brand awareness and generating inbound traffic that strengthens company’s social media presence
§ Apply various digital analytics and media tracking tools to generate reports on progress of work on the social media
§ Coordinate company’s involvement in the activities of community organizations
§ Create original, error free, clear, and concise copy for website content, promotional materials, blog entry, and newsletter that ensures compelling and effective communication
§ Put in place measures for recording success in marketing and communication efforts; gather result data and produce reports for the management team.
Requirements – Skills, Knowledge, and Abilities – for Marketing Communications Specialist Role
· Bachelor’s degree and four years experience working in related field
· Excellent communications skills both written and verbal
· Experience with various advertising campaigns, including B2B and B2C
· Experience working with WordPress and other web content management tools
· Good knowledge of SEO and Google Analytics tools
· Expertise in the use of Constant Contact and other email marketing software
· Ability to work effectively with MS Office package
· Strong experience with social media marketing campaign
· Excellent presentation skills.
Job Type: Full-time
Pay: $43,000.00 – $53,246.60 per year
Benefits:
Dental insurance
Health insurance
Paid time off
Schedule:
8 hour shift
Monday to Friday
On call
Weekends as needed
Work Location: Hybrid remote in Nashville, TN 37208
Title: Sr. Marketing Specialist, Remote
Company: Aledade
Location: Nashville, TN