Overview
SVP of Marketing Remote Jobs in New York, New York, USA at Internetwork Expert
Position: Â SVP of Marketing – (Remote – US)
Location: New York
Mediavine is seeking an experienced SVP of Marketing to join our growing Revenue department.
About Mediavine
Mediavine is a fast-growing advertising management company representing over 10,000 websites in the food, lifestyle, DIY, and entertainment space. Founded by content creators, for content creators, Mediavine is a Top 20 Comscore property, exclusively reaching over 125 million monthly unique visitors. With best-in-class technology and a commitment to traffic quality and brand safety, we ensure optimal performance for our creators.
Mission & Culture
We are striving to build aninclusiveanddiverse teamof highly talented individuals that reflect the industries we serve and the world we live in. The unique experiences and perspectives of our team members is encouraged and valued. If you are talented, driven, enjoy the pace of a start-up like environment, let’s talk!
Position Title & Overview:
As the Senior Vice President (SVP) of Marketing, you will be a key member of theexecutiveleadershipteam, responsible for developing and executing comprehensive marketing andcommunicationstrategies to drivebrand awareness, differentiation, andcompany growth. In this role, you will lead a team of marketing professionals to contribute to the growth of our publisher base, establish strategic partnerships and drive revenue growth.
Your abilityto analyze industry trends, translate strategy into actionable plans and deliver a multi-year roadmap will be essential to your success in this role and the long-term success of Mediavine.
As SVP of Marketing, you’ll have the ability to innovate with new marketing approaches that resonate with our publisher community and industry partners. You’ll play a pivotal role in amplifying Mediavine’s voice in programmatic advertising, thoughtleadershipand digital publishing.
This role will report directly to our Chief Revenue Officer.
Essential Responsibilities:
Develop and execute comprehensive marketing strategies aligned with Mediavine’s vision for growth, ensuring alignment across the company to drive long-term goals
Lead targeted marketing initiatives to enhancebrand awareness, strengthen Mediavine’s position in the marketplace and drive revenue growth
Collaborate withcross-functional teams, including sales, publisher success, engineering and operations teams to integrate successful marketing strategies and enhance customer experience
Lead a high-performing marketing team, fostering a culture ofinnovationandcollaboration, while empowering team members to reach their full potential
Lead strategic marketing efforts across multiple areas:
Branding:
Maintenance and evolution of the company’s brand identity, ensuring consistency across all channels and touch points
Demand Generation:
Drive marketing initiatives across various channels, including SEO, SEM, email marketing, social media, and content marketing to increase brand visibility and generate leads
PR:
Lead media relations efforts, working with our PR agency, including managing relationships with press, influencers, and industry partners, to generate positive coverage and enhance brand reputation
Communications:
Lead the development of integrated marketing andcommunicationstrategies, external and internal, that shapes messaging to target audiences
Events Marketing:
Develop and execute an events strategy to engage target audiences, drive leads into the sales funn…
Title: SVP of Marketing Remote
Company: Internetwork Expert
Location: New York, New York, USA
Category: Marketing / Advertising / PR, Management
