Overview
Trade Marketing Manager Jobs in Saint Paul, MN at PRESTIGE
Description:
Franklin Street is currently seeking a Marketing and Events Manager to support our property in St. Petersburg, FL, The Sundial.
The ideal candidate must possess a bachelor’s degree and 3 years of experience in event management, community engagement, and/or marketing, ideally within a retail or mixed-use development environment. To be successful in this role, the candidate must have a proven ability to develop and manage events of varying scales, from intimate gatherings to large community celebrations.
Position Overview:
The Sundial in St. Petersburg is seeking a dynamic Marketing and Events Manager to lead the property’s community engagement, marketing, and event programming. As a key representative of the Sundial, you will be responsible for driving visibility, fostering community relationships, and creating enriching experiences that elevate the Sundial’s value as a local lifestyle destination. This role includes planning, executing, and managing a range of events from fitness classes and live music to seasonal celebrations, all designed to engage and attract both residents and visitors to the Sundial.
Community Engagement and Brand Representation
Serve as the spokesperson and primary community representative for the Sundial, actively participating in local events, business groups, and community organizations.
Develop and sustain partnerships with local businesses, influencers, and community leaders to enhance the Sundial’s presence and reputation.
Collaborate with tenants and stakeholders to create cross-promotional opportunities and reinforce the Sundial’s brand as a premier lifestyle destination.
Event Planning and Management
Design, plan, and execute a diverse range of events that attract various audiences, including fitness sessions, fresh markets, live music, holiday festivities, and seasonal activities.
Manage event logistics from start to finish, including vendor selection, contracting, payments, and on-site management to ensure seamless execution.
Act as the on-site event manager to oversee setup, operations, and breakdown while ensuring events run smoothly and adhere to safety and quality standards.
Marketing and Promotion
Create and implement marketing campaigns to promote events, leveraging social media, digital platforms, and traditional marketing channels.
Curate high-quality photo and video content during events to enhance social media and digital engagement.
Collaborate with the digital marketing team to develop targeted content strategies and analyze performance to improve outreach and community engagement.
Social Media and Content Creation
Manage Sundial’s social media presence, crafting engaging content and maintaining a consistent posting schedule that highlights events, tenant activities, and community news.
Drive social media engagement through curated photos, videos, and real-time event coverage, amplifying the Sundial’s reach and visibility within the St. Petersburg area.
Foster an online community that aligns with the Sundial’s brand, attracting followers and increasing participation in on-site events and activities.
Tenant and Community Relations
Act as a liaison between the Sundial’s tenants and the marketing team to support tenant-led events, promotions, and community partnerships.
Provide support and guidance to tenants in promoting their brands within the Sundial’s programming, strengthening overall tenant engagement.
Collaborate with local charities, nonprofits, and community groups to organize events that enrich the Sundial experience and positively impact St. Petersburg.
Requirements:
Bachelor’s degree in Marketing, Event Management, Communications, or a related field.
3+ years of experience in event management, community engagement, and/or marketing, ideally within a retail or mixed-use development environment.
Proven ability to develop and manage events of varying scales, from intimate gatherings to large community celebrations.
Strong social media skills with experience in content creation, photography, videography, and digital engagement strategies.
Exceptional interpersonal and communication skills, with a demonstrated ability to build and maintain relationships with diverse community stakeholders.
Highly organized, with a talent for managing multiple projects and events simultaneously.
Flexibility to work weekends, holidays, and occasional evenings as required for event coverage.
About Franklin Street:
Learn more about Franklin Street and our award-winning culture at www.FranklinSt.com.
Franklin Street offers competitive salaries, medical – including additional discounts, dental, and vision benefits, disability, and life insurance, 401(K), paid time off, and holiday pay. We also love working together to help the community through our company-sponsored philanthropy events.
Must be able to successfully pass pre-employment (post-offer) drug screen and background check.
Franklin Street and Lighthouse HR Services is an Equal Opportunity Employer: Race, Religion, Color, National Origin, Citizenship, Sex, Sexual Orientation, Gender Identity, Age, Disability, Ancestry, Veteran Status, Genetic Information, or any other classification protected by law.
Title: Trade Marketing Manager
Company: PRESTIGE
Location: Saint Paul, MN
