Overview
Training and Marketing Director Jobs in Dallas, TX at Mulifamily Assets
Compensation: $35 per hour
Employment Type: Full-time
Job Description:
We are looking for a skilled Paid Search Advertising Specialist to join our team! In this position, you will be responsible for developing, managing, and optimizing paid search campaigns, with a primary focus on Google Ads. Your goal will be to drive quality traffic, increase conversions, and maximize return on investment (ROI). You’ll work closely with the marketing team to create and execute effective paid search strategies that align with our business goals and deliver measurable results.
Key Responsibilities:
Create, implement, and manage paid search campaigns across Google Ads, including search, display, and video ads.
Conduct in-depth keyword research and competitor analysis to identify opportunities for optimization and improve targeting.
Write engaging ad copy and enhance landing pages to boost conversion rates.
Continuously monitor campaign performance and make data-driven adjustments to bids, budgets, and targeting to improve outcomes.
Perform A/B testing to optimize ad creatives, targeting strategies, and keywords.
Regularly analyze campaign data, preparing reports with insights and actionable recommendations for performance improvement.
Stay current with trends, new tools, and best practices in paid search advertising.
Required Skills & Qualifications:
Proven experience managing paid search campaigns, particularly within Google Ads, with expertise in SEM and PPC strategies.
Google Ads certification (Google Qualified Advertiser certification is a bonus).
Proficiency in Google Analytics and other Google Ads management platforms.
Strong understanding of keyword research, bidding tactics, and campaign optimization.
Exceptional analytical skills to interpret campaign data and make informed adjustments.
Excellent communication skills and the ability to work well in a team environment.
Preferred Skills:
Experience with Google Shopping, Google Display Network, and YouTube Ads.
Familiarity with other digital marketing channels, such as social media and email marketing.
Knowledge of conversion tracking and data analytics tools.
Benefits:
Competitive pay at $35 per hour.
Full-time, remote position with flexible working hours.
Join a dynamic, fast-paced team with a collaborative atmosphere.
Opportunities for professional development and career growth.
If you are passionate about paid search advertising and have a proven track record of driving successful campaigns, we would love to hear from you! Apply now and help us take our digital marketing efforts to the next level.
Title: Training and Marketing Director
Company: Mulifamily Assets
Location: Dallas, TX
