Overview
Vice President of Marketing & Communications Jobs in Nashville, TN at Tennessee Performing Arts Center Management Corp
POSITION SUMMARY
The Digital Marketing Specialist will support the Media Buying Manager with the execution, optimization, and management of TPR.’s digital marketing campaigns across more than 1,000 ticketed live events. This individual will ensure accurate and up-to-date campaign details, manage audience lists, and assist with ad plan updates to ensure the success of each tour.
ESSENTIAL DUTIES AND RESPONSIBILITIES
The essential functions include, but are not limited to the following:
Create and launch digital advertising campaigns across platforms such as but not limited to META, Google Ads, and Spotify, ensuring accurate targeting, budget allocation, and tracking for optimal performance.
Conduct comprehensive tour audits, including tracking flights, budgets, and updating ad plan spends.
Provide support for digital marketing budget tracking and/or invoice tracking.
Update campaign assets, including refreshing art, copy, and other in-house ad materials as needed.
Collaborate on audience building and list management.
Prepare campaign performance reports, highlighting key metrics.
Assist with note-taking during meetings to ensure clear communication and actionable follow-ups.
QUALIFICATIONS
Bachelor’s degree in Marketing, Communications, or a related field.
1-2 years of marketing-related experience.
Strong organizational skills with exceptional attention to detail.
Familiarity with platforms such as META Ads Manager, Google Ads, and Google Tag Manager, including experience in setting up and managing pixel tracking (e.g., META Pixel) to measure campaign performance and optimize data.
Strong communication and teamwork skills to collaborate effectively with cross-functional teams.
Ability to manage multiple tasks and deadlines in a fast-paced environment.
PHYSICAL DEMANDS AND WORK ENVIRONMENT
Ability to work for long periods at a computer/desk
Job Type: Full-time, hybrid (In office Tuesday through Thursday)
Location: Costa Mesa, CA or Nashville, TN
Salary Range: $50,000 – $70,000 per year
Benefits:
Health, Dental, Vision and Life Insurance
FSA/HSA
Paid time off and paid company holidays
401(k) plan with company match
TPR. is an Equal Opportunity Employer, drug free workplace, and complies with ADA regulations as applicable.
Job Type: Full-time
Pay: $50,000.00 – $70,000.00 per year
Benefits:
401(k)
401(k) matching
Dental insurance
Flexible schedule
Flexible spending account
Health insurance
Health savings account
Life insurance
Paid time off
Vision insurance
Schedule:
8 hour shift
Ability to Commute:
Nashville, TN 37203 (Required)
Ability to Relocate:
Nashville, TN 37203: Relocate before starting work (Required)
Work Location: Hybrid remote in Nashville, TN 37203
Title: Vice President of Marketing & Communications
Company: Tennessee Performing Arts Center Management Corp
Location: Nashville, TN
