Overview
VP of Marketing Jobs in New York, NY at Hatch
Title: VP of Marketing
Company: Hatch
Location: New York, NY
Vice President of MarketingLocation:NYC or Boston (Hybrid)
Compensation:Competitive base + equity
Hatch is looking for aVP of Marketingto build and scale oursales-led SaaS marketing engine. This is afounding marketing leadership role, ideal for someone who has successfully grown aB2B SaaS companyfrom early-stage to scale. You’ll work closely withSales, Partnerships, and Revenue teamsto drive customer acquisition and expansion.
Who You Are:
7-10 years of experience in B2B SaaS marketing with a focus on sales-led growth
Proven track record in sales enablement, ensuring marketing fuels pipeline and revenue growth
Have built or scaled a marketing function at an early-stage company (Series A/B)
Strong experience in events, partnerships, and content marketing
Expertise in digital marketing, paid acquisition, and performance-driven campaigns
Skilled in budgeting and structuring a marketing org to support GTM success
Comfortable partnering with Sales, CRO, and RevOps to optimize lead generation and conversion
Data-driven mindset—able to work with the data team to inform marketing strategies
What You’ll Do:
Sales Enablement & Revenue Support – Align marketing with sales to drive pipeline and accelerate deals
Event & Partnership Marketing – Own events strategy, sponsorships, and ecosystem partnerships to fuel brand awareness and lead gen
Content & Digital Strategy – Lead content creation, SEO, paid acquisition, and performance marketing
Marketing Operations & Budgeting – Build a scalable marketing function, setting up the right structure, team, and tools
Cross-Functional Collaboration – Work closely with Sales, RevOps, and Product to refine positioning and messaging
Growth & Data Analytics – Partner with the data team to track KPIs and optimize marketing performance
Why Join Hatch?
Own the marketing function at a fast-growing sales-led SaaS startup
Work closely with a CEO and CRO focused on revenue growth
Competitive compensation, including equity in a high-growth company
Opportunity to scale from early-stage to $50M+ in revenue
If you thrive in a
high-growth, sales-driven environment
and are excited to
build marketing from the ground up
, we’d love to hear from you!
